Are you struggling to attract new website visitors, get your phone to ring, or get more foot traffic through your doors?
When you go to Google and other search engines and type in some keywords, the first results that appear at the very top – and along the right side – are paid ads.
So how do those ads get there and how does Google decide which ones you see?
That’s what Paid Search Management (pay-per-click or “PPC”) is all about.
Companies just like yours bid on keywords that are relevant to their specific products and services. This allows them to get their advertisements in front of precise, targetted consumers who are actively searching for the types of goods and services they offer.
What is Paid Search / PPC?
Pay-Per-Click Advertising is a method businesses use to drive direct traffic to their websites. These advertisements are highly-targetted based on keywords, location, and other specifications; and companies only pay when Internet users click on their ads.
It’s a faster alternative to better search engine exposure as opposed to relying on your own website to rank highly organically.
Google AdWords is one of the most popular online advertising networks, but there are many others such as Facebook, Bing and LinkedIn ads.
Why use Paid Search / PPC?
89% of consumers use search engines for purchase decisions; this is huge.
Paid search management is one of the most cost-effective types of online marketing, because it only targets those customers who already are raising their hands to indicate that they’re ready to buy. This is something that a TV commercial, newspaper ad, or any other type of traditional marketing can’t do.
Why does PPC make sense for any business ready to gain more online exposure?
- It’s affordable and controllable; you only pay when your ads are clicked
- You can set a budget that’s tailored to your needs and goals
- You instantly get top ad placement giving you instant gratification and results
With a well-executed PPC campaign, you can expect:
- Highly-targetted prospects
- More search engine exposure
- Higher conversion rates
- More website traffic
How We Can Help You
If you’re not careful, Pay-Per-Click campaigns can drain your budget – especially if they’re not executed properly.
On the flip side, when done correctly, the payoff can be significant due to the fact that PPC will bring in direct, qualified leads for your business.
We specialise in developing, launching and optimising PPC marketing campaigns for small and large businesses, like your’s, who want results fast.
Our team of knowledgeable, experienced PPC Experts will work within your budget to produce measurable results that are based on key metrics; our goal is to ensure you get the absolute maximum return from your investment.
Our PPC Management services include:
- Keyword Research
- Paid Search Marketing
- Landing Page Design & Optimization
- Facebook Paid Advertising
- Google, Yahoo and Bing PPC Advertising
Let’s Get Started
The Internet is an extremely busy place and sometimes you have to go that extra mile to put your business in front of local consumers and break through the noise.
So, if you’re ready to have high-performing, high-yielding paid search management campaigns that exceed your expectations, we’re ready to over-deliver.
Contact us TODAY for a free, no-obligation, consultation…